Transit & Fleet Task Force meeting 220419

Agenda

New Items

Action Items Review

1. Review transit systems for approval from staging into production (Task Force)

   1. Updated Tier 3 systems with base impressions and notes column

2. Address Lamar media type specific questions for inventory requiring approval (Geopath)

   1. New Products, size updates, impressions by placement, decommissions

3. Update Transit Methodology Document with Placement Type examples (Geopath)

   1. Included driver side and passenger side examples as a continuation of circulation overview. Front and Rear examples will also be added in.

   2. Edited database wording to be more contextual. E.g. reverse traffic updated to oncoming

4. Create your own packages using your inventory in Staging. Share any packages in Reporting Standard Packages (Task Force)

   1. Added Elements of Inventory page to provide additional information on spot IDs.

5. Plan out update to include Placement Type and Places into Market Plan (Geopath)

   1. Testing capability of selecting Place and Placement type for Market Plan in Staging API

6. Test Market Plan to create campaigns for multiple media classes (Task Force)

7. Check UX Workflow data: Primary Artery, Operator Name and sorting (Geopath)

   1. These items have been documented and have been shared with our Data and UX teams.

8. Process Tier 3 inventory for base impressions (Geopath)

   1. Base Impressions for 37 systems

Notes

Review Systems for Approval

The System Status page has been updated to show Tier 3 inventory with impressions. The Notes have also been updated for Tier 3 inventory to show which systems require GTFS or media data. 

Lamar had feedback on the inventory (new inventory, size edits, removals, etc.) and was able to resolve several of the issues over a meeting.  We’ll be happy to set up a call with any additional organizations as well. 

Would we be able to compare any of the media types to the legacy data?

We could take a comparison between legacy vs. current media types on a system wide level.  We could also take a look at a media type vs. another media type in the current methodology.  For example, we could take a look at the relationship between transit shelters vs. kings by using the Market Plan. 

Testing Market Plan to create campaigns for multiple media classes. 

We’ll also be able to review fleet inventory combined with other media classes.  How does adding fleet inventory to a roadside set enhance the campaign?

Will we be able to visualize the routes?

It should not be a technical issue to implement the route data though other functional aspects of the Insights Suite have been prioritized. 

 Action Items

1. Review transit systems for approval from staging into production (Task Force)

2. Compare current to legacy impressions for a media type (Geopath)

3. Test Market Plan to create campaigns for multiple media classes (Task Force)

4. Update Transit Methodology Document with Front and Rear Placement Type examples (Geopath)

5. Process base impressions for multiple garage Tier 3 inventory (Geopath)