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Review transit systems for approval from staging into production. Review the TRPs and impressions for individual transit systems, approve measures (Task Force)
Test Market Plan and post any feedback or useful examples of output
Sample Packages can also be created and shared using Market Plan (Task Force & Geopath)
Reviewed the inclusion of the total number of spots data point for the summary level. Output documented to show Export Output spots summary. (Geopath)
Write examples of Own and Manage representation types. Phoenix Valley Metro is a requested example
Provide feedback on Guidance for Using Preliminary Impressions
Access to impressions data
Define Popfacts demographic audiences
Find updates for transit and Market Plan R/F (Task Force & Geopath)
Briefing from the Data & Technology team
Notes
Workspace – Market Plan
We reviewed the total number of spots data point. The Market Plan UI doesn’t does not currently show the total number of spots required. The Market Plan shows the required spots by garage but not the total in the summary line item. The Market Plan does report the total number in the Export Output at 534 units, as displayed in the example. The total number of units, however, would not be editable as it would require an allocation methodology. We have notified our team working on the User Interface and noted that this data point should be added.
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A new proof of concept architecture for market plan is under way to address performance issues for roadside. The update is targeted for staging testing next week.
We have The Data and Technology compiled datasets for observed reach data along a transit travel path. We’ll They will require comparison analysis against the existing reach models.
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Review transit systems for approval from staging into production. Review the TRPs and impressions for individual transit systems, approve measures (Task Force)
Test Market Plan and post any feedback or useful examples of output (Task Force)
Apply updates for around Operators/Division name, including updated filtering and revised headers (Geopath)
Update Guidance for Preliminary Impressions document. References to staging and POPFACTS audiences will be edited. (Task Force and Geopath)
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