Transit & Fleet Task Force meeting 220405

Agenda

New Items

1. Market Plan is currently available in the Workspace Module.

   1. Workflow example from Market Plan, to Explore, to Inventory Plan

      1. The Workflow example submits a goal of 50 TRPs in Chicago using full wraps

      2. As a result, we are able to build a package of full wraps with spot IDs

Action Items

1. Review transit systems for approval from staging into production (Task Force)

2. The production cutoff and release schedule is posted. Inventory into production will follow this schedule (Geopath)

3. Has anyone in the Transit Task Force had the chance to test workflows in Staging? Please provide feedback in the User Workflows. We would like everyone to partake in testing workflows.

4. Transit Task Force, please create your own packages using your inventory to approve the measures you see in Staging (Task Force)

   1. The sample packages sheet can be used as one potential process in creating packages

5. Provide additional example of Fleet Impressions Changes for placement type (Geopath)

Notes

Market plan available

How did we go from 19 spot IDs to 7 Spots?

What constitutes a spot ID, Frame ID?

Confluence page for reference

How will we account for digital advertising?

Construction to Frame to Face to Layout. Share of voice.

Metrics rolled up by garage. Market plan by garage or Inventory Plan rolled up