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• Reference data is updated rarely as it is the most stable data.

• Audience measures are updated on a bi-weekly basis, becoming available as of 10 pm eastern time on Sunday evenings on the release week. This is subject to change as Geopath refines its impression calculation process.

• Inventory data is updated on a continuous basis.

• This infographic shows a visual breakdown of these timelines:

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Calendar

The development calendar can be seen here

Breaking Changes

Geopath and its development partners have built the Geopath API to minimize the need for breaking changes. Generally, the API core functions and data are stable, while new features and data can be added without causing a breaking change.

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